Local Pride - Queer Canadian Businesses To Support All Year Long
Pride season comes but once a year - Well, twice if you live in Ottawa (here’s a little explainer as to why). While I love to see my city come together in all its rainbow glory, it's important to remember that pride began as a riot and serves as a reminder that queer folks exist all year round. I recognize my privilege as a white bisexual woman, as being ‘out’ or visibly queer is a luxury few folks can afford.
It’s devastating that in 2024, the LGBTQIA2+ community is still constantly faced with hatred and violence - and it’s only getting worse with each passing day. There is still much work to be done to ensure everyone can live freely as their true, authentic selves. Trans folks are fighting for their lives, while Canadian politicians argue about gender diverse children’s pronouns. Now is the time for allies to truly step forward and help amplify the message queer folks have been shouting for years.
But how do you do that? The obvious answers include condemning homophobia and transphobia when encountered, giving mutual aid, and boosting advocacy efforts. Though one often overlooked is the message we send through our purchasing power. By choosing to spend our money at queer-owned shops and brands, we are directly investing in the success and visibility of queer entrepreneurs, helping to break down discriminatory barriers and create more inclusive economic opportunities.
Plus let’s face it; mass retailers seldom deliver on the pride aesthetic queer folks actually want. Even in the rare occasion they do release covetable pride merchandise, these collections are promptly pulled from store shelves after receiving backlash from pearl-clutching homophobes.
By supporting queer-owned businesses, we put our money where our values are while celebrating the incredible creativity within the LGBTQIA2+ community. Not only will it make your wardrobe (or home, or art collection) way cooler, it fosters a more inclusive and vibrant community so that the spirit of Pride endures beyond the annual celebrations.